Dani el Peluquero

Daniel is an inclusive local barber and hairstylist serving the northeast NJ area. His focus and goal is to provide accessible and affirming hair experiences to his clients. He wanted a logo and some branding/marketing material that was simple and accessible, yet elegant to promote his services as “Dani el Peluquero”. After playing around with a few ideas, I came across the similarity between the letter forms of d and p together and a pair of shears. Combining the two resulted in a clean and approachable logo that maintains a sense of elegance and creativity for Daniel’s business.